Authorities said a gunman killed 19 children and two teachers at a Texas elementary school yesterday, the state's deadliest shooting in modern history and the country's third mass shooting within weeks. An 18-year-old male, armed with a rifle, shot his grandmother before driving to Robb Elementary School in Uvalde and overpowering a school officer. What followed was the deadliest shooting at a U.S. grade school since the 2012 attack at Sandy Hook Elementary School in Newtown, Connecticut. READ MORE.
Pepsi is bowing out of its association with the Super Bowl Halftime Show. After a decade as the presenting sponsor Pepsi has decided this past year’s performance will be its last as they plan to concentrate more of its media spend in digital as traditional broadcast TV audiences continue to dwindle. In a statement, Pepsi said ending the partnership reflects a “larger strategic shift to bring unprecedented music and entertainment experiences” to consumers “where they are now, and where they will be in the future.” READ MORE.
Aerosmith frontman Steven Tyler has voluntarily checked himself into rehab after a recent relapse. Aerosmith was supposed to perform in Vegas for the first time since the pandemic during a residency at Park MGM starting in June, but those shows have been canceled while Tyler recovers.